dropsignal

Help new customers find everything you sell in the real world

Enter your website. We make an ad for every thing you sell, put those ads on screens people pass every day, and tell you who answered.

City billboard showing a Dropsignal ad
Subway entrance, Herald Square showing a Dropsignal ad
Campus dining hall showing a Dropsignal ad

An ad for every thing you sell

Everything you sell already has its own page, with a picture, a headline and a link to send people to: the makings of an ad. We pick the best picture, write the headline, and build the ad for every kind of screen, from a billboard you see from the road to the screen above a gas pump.

Where you show up

We make your plan from everything we learn about your business: where you are, what you sell, how far people will travel for it. That's your trade area. Then we pick the screens inside it that people pass every day: the roads they drive, the places they stop.

The screens inside a 30-mile trade area around Coral Gables
Coral Gables

A 30-mile trade area, worked out from where they are, what they sell, and how far people will travel for it.

Population
3,756,748
Available screens
21,172
  1. The drive inBillboard
  2. DowntownUrban Panel
  3. The work dayDoctor's Office
  4. Lunch and errandsBar & Restaurant
  5. After workSports Entertainment
  6. The ride homeRideshare TV

People pass screens all day. The billboard on the way in. The one above the bar at lunch. The panel by the gym door. The one in the back of the ride home. Over 750,000 screens across the country.

You don't pick screens. We build the plan: which places, which routes, what time of day, weighted toward where your people already pass. You see it before anything runs.

See your own plan

Screens that text back

Every ad we build carries its own keyword. Someone sees it, texts the word, and a message comes back with a link to that thing's page on your site. It lands in their texts and stays there.

The ask, on every ad
321000Text Message · SMS
DINO
Delivered
1973 Ferrari Dino 246 GT. Here you go:coastlinemotors.com
The answer, in their pocket

What comes back is a phone number, volunteered by a person standing in the world with your ad in front of them.

And the counting runs both ways. We log every play of your ad and the size of the crowd that had a chance to see it. Each keyword belongs to exactly one thing you sell, and every link is tagged, so the answers show up in your own analytics.

None of this replaces your online advertising. It's the offline half.

It keeps up on its own

List something new and it becomes an ad. When it sells, the ad comes down. At the end of the month, the whole picture: what played, where it played, who answered. All of that goes into next month's plan. It never just repeats: we tune it, every month, trying to get you more texts.

Who this is for

A dealer, a venue, a brokerage, a staffing desk, a school. Pick the one closest to you and see what its ads look like.

What it costs

One subscription, one website. Every level includes an ad for everything you sell, a text keyword on each one, and every response counted. You pick the level. The trade area and the plan are worked out from your site.

$749/month50,000 impressions a month
Recommended$999/month70,000 impressions a month
$1,249/month90,000 impressions a month

An impression is one opportunity for a real person to see your ad. The same person passing twice counts twice.

  • Priced per trade area
  • Month to month, cancel anytime

Ready to show up in the real world?

Fair questions

What website should I enter?

Whatever page is most you. Your website, your inventory, your calendar, your listings. We read it and build from what’s there. If a section of your site has a page per item, each of those items becomes its own ad.

Does every page become an ad?

Only the things you sell. If something has its own page and it’s for sale, a car, a listing, a date, an opening, it gets its own ad. Pages that aren’t selling anything, like your About page, don’t.

What if I don’t like the ads?

Nothing runs until you have approved it. You can fix anything: words, photo, emphasis. Fix the frame once and every ad built from it changes with it.

What is a trade area?

The area your business actually draws from, worked out from where you are, what you sell, and how far people will travel for it. A dealer’s reaches farther than a coffee shop’s. Yours comes back on a map in the preview.

Can I pick the exact screens?

You pick the level, and the screens are our job: planned across your trade area, around where people actually pass. If there’s a corner that matters to you, tell us and we’ll weight it.

Where do you cover?

Over half a million screens in 46 states, from big-city billboards to the gas station at the edge of town. Enter your website and your plan shows what’s inside your trade area. If it’s thin where you are, the preview shows that too.

What does the reply text say?

The item’s name, the link to its page, and a reason to act when it has one: “Check it out before the auction ends.” We write it, and you can change it.

What happens to the phone numbers?

They stay with you. Responses are logged for your statements, never pooled with anyone else’s, never sold. A conversation someone starts with your keyword belongs to you and nothing else.

Should I stop my online ads?

No. Your online advertising works; keep it. This is the offline half: the people who aren’t searching for you yet.

What results should I expect?

Presence is guaranteed: your ads on real screens, with the impressions your level promises, and every play logged. Response is measured, not promised: every ad asks people to text, and what comes back is yours to see. Give it three months before you judge it. The first month plants; the third one shows.

How fast can I be live?

The preview comes together in one visit: your ads, your plan, the map. Once you approve, going live depends on the screens’ schedules. Days, not weeks.

When am I charged?

Your card goes on file when you sign up, and that’s all it does. The first charge happens when your ads go live, then monthly until you cancel. Canceling is a button, not a phone call.