Question 1

What is Dropsignal?

Accepted Answer

Dropsignal puts your podcast on real-world digital screens — billboards, kiosks, transit displays — in the markets you choose. It's a monthly subscription that keeps your show visible between episodes. Publish, and the creative refreshes automatically.

Question 2

How does it work?

Accepted Answer

Pick a market. We monitor your RSS feed and detect new episodes automatically. Each time you publish, we generate a fresh creative from your cover art and episode title, place it on audience-optimized screens, and send you a preview. Nothing goes live without your approval.

Question 3

Do I need to do anything each time I publish?

Accepted Answer

No. Once your show is connected, detection, formatting, and delivery run automatically. You'll get a preview to approve before anything goes live.

Question 4

How do you choose which screens to use?

Accepted Answer

We look at your show's listener data — who your audience is, where they are — and match that to audience data for screens in your market. Instead of spreading across a whole city, we concentrate on locations where people like your listeners are most likely to be.

Question 5

What kinds of screens?

Accepted Answer

Digital billboards, transit shelters, urban kiosks, and place-based screens in high-traffic locations — bars, gyms, offices. We build a mix per market to maximize reach and frequency.

Question 6

Can I see the creative before it runs?

Accepted Answer

Yes. You get a clear preview of exactly how your episode will appear on screens before anything goes live. We handle all formatting automatically — no extra assets or designers required.

Question 7

Does this work with my hosting provider?

Accepted Answer

Yes. If you have a standard RSS feed, it works. Spotify, Apple, Buzzsprout, Transistor, Libsyn — doesn't matter.

Question 8

How is this different from podcast ads?

Accepted Answer

Podcast ads reach people already listening to podcasts. Dropsignal reaches people who aren't — yet. Real-world screens put your show in front of potential listeners who'd never find you in a podcast app. It's awareness marketing, not performance marketing.

Question 9

How much does it cost?

Accepted Answer

$999/month per market. Save 10% with quarterly billing ($899/month). No setup fees. Cancel anytime.

Question 10

Is the price the same in every market?

Accepted Answer

Yes. Every market is $999/month regardless of city size. We optimize the screen mix per market to deliver 50,000+ impressions everywhere.

Question 11

Is there a contract or commitment?

Accepted Answer

No contract. Month-to-month, cancel anytime. We recommend at least 3 months to see meaningful trends — awareness compounds over time — but that's your call.

Question 12

How do you measure results?

Accepted Answer

Two layers. First, delivery proof — we log every play with timestamp and location. Second, listener trends — we track whether your audience in that market is growing over time using Spotify data. You get a monthly summary of both.

Question 13

How long before I see results?

Accepted Answer

Month 1 plants seeds — you're building initial awareness. Month 2 builds familiarity through repeated exposure. Month 3 is where measurable listener lift typically shows. Real-world presence compounds in ways digital doesn't.

Question 14

How many listeners will I get?

Accepted Answer

We can't promise specific numbers — no one honestly can for awareness marketing. What you'll see is whether your listener base in your market trends up over time. That's the data that matters: is this working?

Question 15

Can I choose multiple markets?

Accepted Answer

Yes. Start with one market to test, then expand to others as you see results. Each market is a separate subscription — add or drop markets whenever you want.

Question 16

What does joining the pilot mean?

Accepted Answer

You'll be among the first to use Dropsignal as we roll it out. There's no commitment beyond your first month, and you'll help shape the product with your feedback.